News Article | 7. december 2022
Almost 3,000 residents have set aside the evening to take a stroll through the Zoo, beautifully decorated for Christmas, where they can meet both their neighbours and the team behind the property company Balder.
Article by Stine Rud Skov for EjendomDanmark
Darkness has fallen over Copenhagen, but at the entrance to Copenhagen Zoo there is an excited buzz in the air. Nearly 3,000 residents have set aside the evening to take a walk through the Zoo, beautifully decorated for Christmas, where they can meet both their neighbours and the people behind the property company Balder.
This is the second year in a row that Balder has reserved the Zoo to give residents an enjoyable evening out. Balder’s team welcomes guests at the entrance, from families with children and senior couples with grandchildren to younger couples out for a romantic evening stroll. Further inside the Zoo, Balder employees are also out in force. They run competitions and serve mulled wine and Danish æbleskiver to the many attendees.
“The event reflects our wish to do something extra for our customers, so they do not just see us as the people who send the payment slips. But it also serves many other purposes than that,” says Flemming Joseph Jensen, CEO of Balder, wrapped up in his winter coat.
One of those purposes is to help residents and employees put faces to names, making day-to-day communication easier.
“By sharing an experience like this, we hope residents will find it easier to reach out to our colleagues if something is not working properly at their property. It matters to us that we can speak with each other in an informal tone about any challenges that may arise,” says the CEO.
It is not only at the Zoo that residents have the chance for an informal chat with Balder’s team. Balder also hosts events where residents can meet the people responsible for operations, administration and lettings at each individual property. The event is called “Balder Meet-up”. While the children are entertained with everything from ice cream and face painting to balloon animals, residents can speak to staff about both big and small matters.
“Besides putting faces to names, the aim of this type of event is, of course, also that residents become our ambassadors and share the story of our somewhat more unusual initiatives with friends and family,” says Flemming Joseph Jensen.
